The future of tradition
Museums as cultural axes: the future of tradition
This exhibit is being presented to celebrate International Museum Day 2019 – May 18th
The call of ICOM (International Council of Museums) for this year refers to the responsibility of museums around the world to work as cultural axes of their local and global communities.
This call presents a great opportunity to point out the MUCHO’s role as a connecting entity to the different actors that constitute the culture of cacao and chocolate at present, and those that have preceded us for over three millennia.
With this exhibit, we invite the audience to participate in an individual and collective meditation on the day-to-day and how actions performed everyday will form the traditions of the future.
To motivate this meditation, we are honored to present the perspective of Dutch photographer Jacqueline Dersjant, who with her lens managed to capture the intimacy and beauty of the daily life of a cacao producing community from Tabasco, of Tzeltal and Zoque origins. In this area cacao has been harvested uninterrupted for over 4000 years, and traditions surrounding it are maintained.
Ana Rita García Lascurain
MUCHO - Chocolate Museum